CJSC MDO IMON INTERNATIONAL was named the best brand in 2013 in the category among microfinance organizations. The Ministry of Economic Development and Trade of the Republic of Tajikistan, together with other interested ministries and departments, the private sector and international organizations, announced the start of the national competition "Brand of the Year", which was held for the first time in Tajikistan. The main goal of the competition was to encourage and motivate companies to use and promote their brands.

The partners in the competition were the World Intellectual Property Organization (WIPO), the German Agency for International Cooperation (GIZ), the United Nations Development Program (UNDP) and the Swiss Office for International Cooperation in Tajikistan.